Consumer packaged goods

Engineering Better, Safer & More Sustainable Consumer Products

The consumer packaged goods industry thrives on speed, innovation, and reliability. From personal care items and household appliances to food packaging and cleaning solutions, products must meet rigorous quality standards while appealing to evolving consumer demands. At Technical Design Research Lab. we bring advanced engineering simulation to the CPG sector—helping brands accelerate product development, improve safety, reduce costs, and create sustainable designs that stand out in a competitive market.

How We Support the CPG Industry

Product Performance Optimization

Simulate product functionality, durability, and ergonomics to ensure quality and customer satisfaction before physical production.

Packaging Design & Safety

Use structural and impact simulations to design packaging that protects products during shipping and handling while minimizing material usage.

Material Selection & Testing

Analyze and validate the performance of eco-friendly or innovative materials to meet both performance and sustainability objectives.

Thermal & Fluid Analysis

Apply thermal simulations for temperature-sensitive goods and CFD for optimizing liquid and air flow in product systems like dispensers or sprayers.

Our Process

Why Academia Chooses Us

Faster Time-to-Market

Faster Time-to-Market with reduced reliance on physical prototypes

Lower Development Costs

Lower Development Costs through virtual testing and optimization

Sustainability Expertise

Sustainability Expertise for eco-conscious product innovation

Partner With Us to Deliver Products Consumers Love and Trust

Equip your brand with industry-grade simulation tools and expertise to create innovative, safe, and sustainable products.